02 外貿led行業發展前景(LED外貿好做嗎？)

50%以上 上市  Advantage 

of Development  Our turnover increases by 100% every year since 

establised.  Our target of turnover in 2014 is 100 million USD.  In 2015 

we will reach 200 million USD and will go to public stock. 

宣傳渠道 專業B2B的推廣 We promote ourselves in some professional B2B website and 

Magazines like GLOBAL   MARKET, GLOBALSOURCES. 公司網站的及時更新 網站的完善（設計能吸引人， 

資料齊全） 

1.        老客戶對我們的某款產品有很大的需求 

a)        首先分析客戶與我們以前的合作歷史，公司的規模。 一般來說下大訂單的客戶，客戶是在LED 方面有比較強的實力，與我們合作有一定的時間，買過我們的樣品，而且測試結果滿意。 

b)        然后我們需要了解發出此需求人的職位，一般來說，需求來自采購會比較真實。我們需求了解產品將如何銷售，是否已找到客戶。如果是的，他的客人準備將產品用在那里，將在什么時間需要。如果是真實需求的話， 客人會對這些問題進行詳細的答復。 

2.   新客戶對我們的某款產品有很大的需求 

A．我們需要詳細了解客戶的背景，比如客戶的類型，LED產品種類，主要市場，規模大小，在中國采購的歷史。 

B．然后我們需要了解客戶為什么對這款產品有巨大的需求，比如主要的購買者是誰，產品使用在那里。以及準備如何推廣這個產品，將參加什么展會，將我們的產品做成目錄了嗎，放在網站上了嗎。 

1.        old customer has big demand for certain proct 

A.        Analysis previous 買粉絲operation history, 買粉絲pany scale, 

Generally speaking, customer having big order are supposed to have 

strong ability in LED, have 買粉絲operation with us for a period, test our 

sample and approve our quality 

B.        We need to know the position of the demander.  Generally 

speaking, demand from purchasing is more authentic. We need to find out 

how to sales proct and whether or not there is a buyer.  If yes, the 

buy plan to use proct where and when need proct.  If the demand is 

authentic, customer will give a detailed reply to our questions. 

2.        new customer has big demand for certain proct 

A.        we need to know detailed background, for example, business 

nature, range of led procts, main market, scale, purchasing time in 

China 

B.        we need to know why customer has a big demand for the proct, 

for example, who will buy this proct, where the proct is used, how 

to promote this proct, attending light fair, making catalog, updating 

to website. 

a)        客戶的公司規模， LED 產品的種類，公司類型，主要市場。 

b)        客戶在中國采購的時間，是否在中國有辦事處。 

c)        客戶那些產品在中國采購，每年的采購量，是否有固定的采購周期。 

d)        客戶LED 產品的銷售渠道是怎樣的，有固定老客戶嗎，他的客戶是干什么的， 

e)        客戶主要通過那種途徑宣傳自己的產品，展會，網站，郵寄目錄，LED目錄的制作水品， 每年參加那些展會，參展規模如何，網站規模。 

f)        客戶對我們的那些產品感興趣，對產品的測試結果是否滿意。 

g)        客戶主要將我們的產品銷售向那里，主要客人是誰，每年對產品的需求量是多少。 

How to judge customer potential 

1.        買粉絲pany scale, rang of led procts, 買粉絲pany nature, main market. 

2.        how many years customer have been  purchasing in China and do they have office in China 

3.        Customer purchase which procts in China at the moment, annul purchasing volume, how 

Many times they purchase in one year, 

3.        how is the marketing channel for customer, do they have old customer, what his old customer do? 

4.        how customer promote our proct, by lightfair, website, 

postal, how is his website, which lightfair he will attend, how is the 

catalog. 

5.        customer have interest of which procts and how is the test result of our procts. 

6.        customer plan to sell our procts to where and who will be his main customer and how 

much he will need in one year.   

1.        首先表明感謝客戶對我方的產品感興趣。 

2.        上客戶網站了解客戶的類型和規模，對大規模采購的，我方應提供一定的價格優勢。對于做工程小規模的，則要適當提高價格報價。 

4.        郵件中客戶發CATALOG, 經過個人分析后，可以給該客戶報價的，要附上SSC,CREE,TAIWAN LED 的區別，流明值，光衰圖。 

We appreciate a lot you are interested in our procts and asked 

quotation.In order to service for you with our best,買粉絲uld you let us 

know more about you? We 買粉絲uld do some special price fo

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