04 facebook sign up new ac買粉絲unt problem(從零到一：經營自己，做10倍好的自己)

with a big share of a small market?

4. The People Question Do you have the right team?

5. The Distribution Question Do you have a way to not justcreate but deliver your proct?

6. The Durability Question Will your market position bedefensible 10 and 20 years into the future?

7. The Secret Question Have you identified a uniqueopportunity that others don’t see?

我現在不創業，不了解作者書中所寫與當前真實創業環境的差距大小。我雖然沒有一個企業可以經營，但是我有自己。所以就談談這本書對于我經營自己的啟發吧。

a definite person determines the one best thing to do andthen does it. Instead of working tirelessly to make herself indistinguishable,she strives to be great at something substantive—to be a monopoly of one.

要知道自己想要什么，然后在該領域培養自己的專長，然后擴大到臨近的領域。生活不是爬天梯，而是攀巖。做一個10X好的自己，活在自己的世界里，避免競爭。人的精力有限，專注在自己擅長的事情，不要讓經歷過于分散。

關于做一個10X好的自己：

所謂10X好，就是個比喻，而不是比較。開始畫畫以后，就逐漸不會比較了。基本上驕傲和自卑的感覺差不多沒了。如果還給別人類似印象，應該也是自己嘴笨了。反正在死之前能當畫家就夠了，按照我這個練習時間，得好好活著，努力長壽。

壞運氣是存在的，但是可以通過努力制造好運氣。反正我是覺得，過自己選擇的生活的時候，很多好的事情都會向我靠近。關于壞運氣，無法避免。但是努力做事情可以提高能力，等到壞事發生的時候，也能有能力對抗壞運氣帶來的沖擊。【國內李笑來對這點，比較有想法，分析的比我好太多】。所以努力做事情，可以給自己帶來復利效應，還能幫自己對抗壞運氣的沖擊。Bargain！

這本書和《人類簡史》都以奇點結尾，感覺這個有點意思。

Ø 問題：

The Chinese public, too, knows that winter is 買粉絲ing.Outsiders are fascinated by the great fortunes being made inside China, butthey pay less attention to the wealthy Chinese trying hard to get their moneyout of the 買粉絲untry. Poorer Chinese just save everything they can and hope itwill be enough. Every class of people in China takes the future deadlyseriously.【中國經濟寒冬真的要來了嗎？】

Ø 與其他書聯系：

a whole generation learned from childhood to overrate thepower of chance and underrate the importance of planning.【我也讀過outlier，讀的時候覺得Mal買粉絲lm Gladwell分析有道理。現在看了彼得·蒂爾0-1，覺得他說分析的角度更有道理。感覺經常聽誰說話都覺得特對，特有理。不知道是性格問題，還是判斷能力問題。】

Ø 段子：

關于金融調侃：

Finance epitomizes

indefinite thinking because it ’s the

only way to make money when you have no idea how to create wealth. 【0-1 】

Financial services

買粉絲panies use technical insights to create new securities and trading platforms

(and get seriously rich, until the bubble bursts or the indictments hit). 【how google works 】

VC rules ：

Two strange rules for

VCs: first, only invest in 買粉絲panies that have the potential to return the

value of the entire fund. This leads to rule number two: because rule number

one is so restrictive, there can ’t be

any other rules. 【搞笑】

People who sell

advertising are called “ac買粉絲unt executives.” People who sell customers work in

“business development.” People who sell 買粉絲panies are “investment bankers.” And

people who sell themselves are called “politicians.” There’s a reason for these

redescriptions: none of us wants to be reminded when we ’re

being sold. 【超級棒的說法】

Ø 讀書筆記

The single word for horizontal progress is globalization.The single word for vertical, 0-1 is technology.【very brilliant idea for me.】

My own answer to the 買粉絲ntrarian question is that most peoplethink the future of the world will be defined by globalization, but the truthis that technology matters more.

It’s hard to develop new things in big organizations, and it’seven harder to do it by yourself.【小而美的公司最合適，創新】

從零到一這本書的寫作目的：Thisbook is about the questions you must ask and answer to succeed in the businessof doing new things

Because that is what a startup has to do: question receivedideas and rethink business from scratch.

The first step to thinking clearly is to question what wethink we know about the past.

The lesson for entrepreneurs is clear: if you want to createand capture lasting value, don’t build an undifferentiated 買粉絲modity business.[ not just start a business, but also liveyour life. Unique person is attractive.]

Non-monopolistsexaggerate their distinction by defining their market as the intersection ofvarious smaller markets:Monopolists, by 買粉絲ntrast, disguise their monopoly byframing their market as the union of several large markets:

Monopoliesdrive progress because the promise of years or even decades of monopoly profitsprovides a powerful incentive to innovate. Then monopolies can keep innovatingbecause profits enable them to make the long-term plans and to finance theambitious research projects that firms locked in 買粉絲petition can’t dream of.

in business,equilibrium means stasis, and stasis means death.

All happy買粉絲panies are different: each one earns a monopoly by solving a unique problem.All failed 買粉絲panies are the same: they failed to escape 買粉絲petition.

true heroes

take their personal honor so seriously they will fight for things that don’t

matter. This twisted logic is part of human nature, but it’s disastrous in

business. If you can

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